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Thoughts on Social Media for Lawyers CLE in NYC: 5 Simple Steps and Twitter Quick Start Tips

I attended the social media for lawyers at New York Law School.  Here is the Reader's Digest version:  technology is inescapable, the Internet is here to stay, social media is real, law firms and many lawyers are already doing it, and it works. But it may seem like a full-time job.  Maybe not. 

Topics Include: Meeting Potential Clients, Getting Started with a Web Presence, Getting Started with Social Media, Twitter Quick Start Tips


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Posted by Seth in Online Marketing & Social Media
Twitter, Online Marketing, Networking, Social Media, CLE

By Seth Azria, Esq.

 

 

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The PDF Postcard

A specially designed and configured PDF to allow you to email and upload multiple files all at once using the free Adobe Reader.  (Video and Free Download)

The Attorney Time Sheet and Portfolio

Another specially designed and configured PDF that allows you to track and organize your time easily.  (Video and Free Download)

Twitter Grader, SEO, and Web 2.0

My take on how lawyers should use social media sites and what the whole Web 2.0 thing is all about. (Blog Entry)

Collecting Info From Clients Online With Google Docs Forms

Wouldn't it be cool to be able make your own forms to collect information online and by mail?  You be surprised how easy it is for anyone to do.  (Blog Entry with Video and Demo Form Embedded)

The Cloud Computing Presentation

Wondering what the Cloud computing thing is all about? The Cloud Compting page has an embedded scrolling presentation that reviews the concept and a few popular services. 

Posting your own PowerPoint presentation to the web in the same way, is just one of the things the cloud lets you do. 


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Some Computer Demo Videos

If you can't stay and read it here- take a PDF to go.

Suggested Handouts
8 Things Every Lawyer Should Know About SEO View/Print
SEO is what salesmen are talking about when they say your site might be invisible to search engines. 1. What is SEO? 2. What is the Value of a SEO Campaign? 3. What is PPC and how do Sponsored Links work? 4. Why is Google so Popular? 5. Is there Good and Bad SEO? 6. What is Good SEO? 7. What Does SEO Cost? 8. Are There Any Alternatives?
PDF, Adobe, Reader, and Acrobat: The Essentials View/Print
This may be the most misunderstood, confused, and even confusing subject in law office tech. I have seen resumes from lawyers that claim to be expert in Adobe, expert in a entire company? PDF is often regarded as an inherently secure format, it's not. The difference between Reader and Acrobat is often not recognized. And the enormous capability of Acrobat goes tragically underutilized. Here is what you need to know to clear up the confusion and get on the way to using some truly incredible software.
Twitter Grader, SEO, and Web 2.0 View/Print
Depending on who you ask, Web 2.0 is either a marketing concept based on information sharing or set of technical innovations in web technology. But I think no matter who you ask the two combine to form a big conversation between people. Twitter is a great example of an enormous conversation 140 characters at a time. This article has a few thoughts about how lawyers should use this new media.
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